JC Integrated Systems Pty. Ltd.
Computerized Management System Specialists

Customer Loyalty

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Databases + Loyalty Marketing=More Sales more often

 In these times of increased competition we want to increase our sales and keep them growing. We can always find new Customers, or we can examine ways of ensuring that our existing Clients buy more and more often. Studies have shown that to attract a new Client can cost in the region of ten times more than to ensure that an existing Client buys something extra or orders more frequently from you. With this in mind we need to know who our Customers are, what they like, when have they purchased from us and how much. We need to be able to measure the effectiveness of any promotional campaign. Who are our largest 20% of Customers by sales? If we sell more to them then we will be servicing our largest sales base.

 

Key Benefits

JCIS has designed databases that: 

bulletEasily compile Customer information, demographics and sales information.
bulletAllow visual interrogation by report or graph.
bulletAllow for customized mail outs to top 20% or a category of Customers.
bulletAllow for automated data input from POS (point of sale) – e.g. MYOB Retail Manager.
bulletAllow for points allocation for sales promotion.
bulletEasy third party export (e.g. word processing, spread sheet).
bulletAllows for easy importation to Head Office via disk, email or Internet upload.
bulletDesigned with Marketing Professionals to allow them to do their job easily and efficiently.

Capabilities

With experience ranging from pharmaceutical manufacturing to memorabilia, children's clothing to car parts we bring a wealth real world experience to custom database development.     

 

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Send mail to rcooke@jcis.com.au with questions or comments about this web site.
Copyright © 2000-2003 JC Integrated Systems Pty. Ltd.  
ACN  092 742 875 ; ABN 18092742875
Last modified: June 02, 2005